For my Art Direction class I was tasked with being the Art Director of my group for our client Friends of Hackett School. I had to oversee the people in our group and keep the tasks up to date and in the required deadline. Our group won and was chosen by the client and our collateral is currently being used by them.
Friends of Hackett School is a group of members of the community that wish to support present and future
students of Horatio B. Hackett Elementary School. Friends of Hackett School needs to have a press kit in
order to gain more sponsors. The goal of the project was to establish a professional brand for Friends of Hackett School that will help the group gain sponsors and support from the community. Also, to convey that Friends of Hackett School aims to improve the community and help raise future and present students of Hackett Elementary to be educated and productive members of society.
They wanted a university style logo. I also incorporated their area code since they are trying to get more support and students in their area. I added an old map of the Kensington area to the flyer to hint at the vast history of the area and how they are proud of their district.