A popular local coffee bar since 1992, Gallaghers is a well-known spot in Port Moody, BC. They are recognized for their quality products and outstanding customer service.
The problem that occurred for Gallaghers was coming up with a fresh and modern compilation, as well as keeping a familiar coffee shop look. The goal of the identity is to continue capturing a younger audience, and keeping their older loyal customers. The concept comes from communities becoming more serious about supporting small and local businesses. They needed guidance in creating a cohesive identity to facilitate the projected growth of the company, from a local phenomenon to a widely recognized brand in their community.
The deliverables for this client included a new logo, stationery components, coffee sleeves, table tops, three menu boards, a menu, website and an identity guideline booklet.